These plush bag charms are soft little buddies from Kim-Joy’s (Great British Bake Off) baking world. Each character has their own mood, from cheeky winks to wide-eyed stares, bringing a tiny bit of comfort and charm with you wherever you go. Sweet, squishy, and full of feeling - with absolutely zero crumbs.
Meet Smile. With happy eyes and the softest expression, this little charm carries quiet joy wherever it clips.
